Archive for the “Affiliate Marketing” category
Tracking Outbound / Affiliate Links with getClicky
by Joost de Valk on January 26, 2012
I use Clicky for most of my day-to-day tracking and analysis, only using Google Analytics for the harder analyses. One of the things Clicky can do most wonderfully is track outbound clicks. There’s an issue however when you start routing your affiliate links through a script or on-site redirect. I redirect mine through /out/ here [...]
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Introducing The Lede: A Copywriting and Online Marketing Sheet
by Robert Bruce on October 29, 2011
Welcome to The Lede. Every week I’ll be digging up and linking to stories, news, and opinion relevant to online marketing and copywriting. Email, social media, innovation, SEO, productivity, mobile, conversion, publishing, and everything in between. No commentary, just a fast, single page of headlines that you can grab, scan, and squeeze for all they [...]
Comments
- Hi Robert. Very valuable information is posted. I have really … by Henry Louis
- Since most people have little or no clue what “lede” means, … by Don Bates
- [...] post: Introducing The Lede: A Copywriting and Online … by Introducing The Lede: A Copywriting and Online Marketing Sheet … | The Way Of Making Money Online
- This is a fabulous list! To those that are overwhelmed by the … by Tracy Schutz
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Further Reading
Why Split-Testing is Like Sex in High School
by Danny Iny on July 25, 2011
Everybody’s talking about it. Most of it is rumor, hearsay, and innuendo … We idolize the exploits of the people we look up to, and try to skirt the mention of our own experiences (and shortcomings). No, I’m not talking about sex — I’m talking about split-testing. What does split-testing have to do with sex? [...]
Why The New FTC Guidelines May Become Your Best Friend
by Barry A. Densa on March 23, 2010
If you’ve read the Federal Trade Commission’s new 81-page Guides Concerning the Use of Endorsements and Testimonials in Advertising, you might think the FTC is a really nice bunch of guys trying to do the right thing by consumers — which, for the most part, is true.
And yet, I just don’t think they give most [...]