Archive for the “Copywriting” category

How Doctor Who Can Help You Craft a Timelessly Engaging Marketing Message

by Tea Silvestre on April 24, 2012

You may not think the apex of cool is a multi-colored scarf. Or a bow-tie. Or both. Unless you’re a Whovian, of course. Doctor Who is listed in the Guinness Book of World Records as the longest-running science fiction television show in the world, and as the “most successful” science fiction series of all time [...]

How Doctor Who Can Help You Craft a Timelessly Engaging Marketing Message

by Tea Silvestre on April 24, 2012

You may not think the apex of cool is a multi-colored scarf. Or a bow-tie. Or both. Unless you’re a Whovian, of course. Doctor Who is listed in the Guinness Book of World Records as the longest-running science fiction television show in the world, and as the “most successful” science fiction series of all time [...]

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5 Steps to Getting More Targeted Website Traffic with SEO Copywriting

by Neil Patel on April 23, 2012

Sometimes search engine optimization gets a bad rap because so many people abuse it. That’s too bad, because SEO copywriting is a great (and smart) way to drive traffic to your site or blog. It will help you get more visitors through organic search, and when it’s done properly, it can even attract links, since [...]

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The Secret to Landing Pages That Sell? Understand Your Unique Star …

by Sean D'Souza on April 10, 2012

Almost every big Hollywood blockbuster you’ve ever watched has common factors. There is the star, and then there is the supporting cast. The star gets all the lines. The star gets to do most of the work. The star is the focus, and gets most of the glory. The movie is about the star. So [...]

Why Your Marketing is Missing the Mark (And How You Can Fix It)

by Chris Guillebeau on April 9, 2012

Picture this scenario: it’s Friday night, and you head out to a nice restaurant after a long week of work. While you’re relaxing over a glass of wine, the waiter comes over and informs you of the special. “We have a delicious salmon risotto tonight,” he says. That sounds perfect, you think, so you order [...]

Grab Our 20-Part Internet Marketing Course (No Charge)

by Brian Clark on April 8, 2012

Want to discover the smartest ways to mix social media, content marketing, and SEO for lead generation and converting those leads to customers and clients? We’ve got you covered with Internet Marketing for Smart People. And there’s absolutely no charge. This 20-installment email course and newsletter delivers the techniques and strategies you need to know [...]