Archive for the “Internet Marketing” category

Introducing The Lede: A Copywriting and Online Marketing Sheet

by Robert Bruce on October 29, 2011

Welcome to The Lede. Every week I’ll be digging up and linking to stories, news, and opinion relevant to online marketing and copywriting. Email, social media, innovation, SEO, productivity, mobile, conversion, publishing, and everything in between. No commentary, just a fast, single page of headlines that you can grab, scan, and squeeze for all they [...]


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The Art of Finding Ideas

by Robert Bruce on October 18, 2011

Every writer who has ever lived has lusted after ideas. Where are they, how do I get them, and how do I keep them coming? If you’ve been writing long enough, you know that — like Solomon — there is nothing new under the sun. Try as you might to sweat them out of your [...]


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The BlogWorld Expo Virtual Ticket (or, How to Get To a Conference You Can’t Get To)

by Johnny B. Truant on October 11, 2011

We live a lonely life out here on the internet. Sure, we’ve got email and blogs and social media and Skype and the occasional contact via an actual phone, but in real-life terms we’re pretty isolated. We usually live far away from our “work friends.” We swap ideas in small, discreet blocks — a half-hour [...]


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The Johnny Depp Guide to Mesmerizing Marketing

by Martyn Chamberlin on October 3, 2011

On Stranger Tides is just one more in the long line of big budget Hollywood movies. Or is it? Actually, it happens to be just another movie that Johnny Depp refused to appear in for anything short of $42,000,000. He charges that amount because the movie can’t exist with out him. Johnny’s the star of [...]


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What Bestselling Fiction Can Teach You About Writing Better Landing Pages

by Sean D'Souza on September 26, 2011

Imagine you’re having a discussion with a talkative, hyperactive teenager. The conversation goes something like this … We went to the mall, and like, there was this fire in the mall. And we went from there to the movies, but we didn’t have any money and anyway the popcorn machine was broken, and so we [...]


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Get More Great Content from Copyblogger on Twitter

by Brian Clark on September 10, 2011

We deliver a lot of daily advice here on Copyblogger. And yet, in the fast-moving world of online marketing, web publishing, and social media, there’s a lot to know. We share additional content related to copywriting, content, social media, SEO, and online marketing from many sources across the web @copyblogger on Twitter. Why not join [...]


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