Today’s copywriter is more than a mere “wordsmith.”
If that’s how you think of yourself, you’ll be stuck in Junior Copywriter ad agency purgatory for eternity.
Think back to recess in third grade, when you kept getting stuck on the see-saw with the fat kid at the other end. All the cool kids were playing kickball. And [...]
Archive for the ‘SEO Copywriting’ Category
Thesis Makes WordPress Way Better (Again)
04.07.2010
There’s a new version of Thesis out, and this is one of the best updates in quite a while. And yet there are a lot of new Copyblogger subscribers who might use WordPress, but might not really “get” what this Thesis thing is all about.
So in this post I’ll share with you why Thesis [...]
I want to share a video with you. It was created for current Scribe customers to let them know what’s coming next month, but I’m going to hook you up too.
It’s a preview of the Scribe web-based application. So while you can use Scribe right in your WordPress interface, you will also be able to [...]
When I first started Copyblogger in 2006, I was almost militantly against on-page search optimization. Seems strange, since I’d been a successful student of SEO since 2000.
It was because I saw all these people fretting over keywords like it’s 1999, and yet they had no links. Their content was weak. Their sites weren’t trusted.
You can’t [...]
Does SEO Copywriting Still Matter?
02.03.2010
If there’s any one thing that can be said about SEO with certainty, it’s that it manages to cause a lot of confusion.
For example, it seems like many people’s idea of SEO was formed 10 years ago, and hasn’t bothered to change with the times. Even an online veteran like Robert Scoble is completely clueless [...]