Archive for the “Social Media Marketing” category
How to Recover From a Social Media Hangover
by Cori Padgett on February 9, 2012
“Hello. My name is Cori and I’m a social media addict. “Today is day 1 of my commitment to give myself a regular break from technology and the foggy, uncreative haze it can unwittingly lead to.” I was reading a post the other day by blogger Michael Brenner at B2B Marketing Insider, talking about getting [...]
7 Smashing Social Media Marketing Links
by Robert Bruce on February 4, 2012
This week on The Lede … What really works on Twitter One thing social media copywriters should never do 9 productive social media hacks A reminder of the power of the original social media If you just can’t wait for The Lede every Saturday, and you want even more practical, useable links than the seven [...]
5 Ways Writers Can Break Out of the Tired Old Social Media Box
by Aubre Andrus on January 31, 2012
It’s time to teach that old dog some new tricks. That old dog I’m referring to is social media. Sure, you’re already blogging, and on Twitter, LinkedIn, Google+, Facebook, and more. Great. But I’m telling you — there’s more to social media than meets the eye. The final chapter on social media hasn’t been written. [...]
The Glee Guide to Attracting a Raving Horde of Social Media Fans
by Beth Hayden on January 26, 2012
If your memories of high school involve wedgies, broken hearts, and getting stuffed into your locker, you probably love Glee. The musical comedy TV show — Ryan Murphy’s smash hit about the nerds, misfits, and social outcasts of McKinley High School’s glee club — is equal parts quirky, cheesy, heartbreaking, and surprisingly delightful. Over its [...]
4 Simple Steps to a Facebook Timeline that Tells Your Marketing Story
by Andrea Vahl on January 25, 2012
So how about that new Facebook Timeline? Love it? Hate it? Either way it’s here to stay (until it isn’t). As always, Facebook loves to change things up and people love to kvetch about it. You can always use new Facebook Features to improve your marketing, so how can you use the Facebook Timeline to [...]
Why Google+ is an Inevitable Part of Your Content Marketing Strategy
by Brian Clark on January 16, 2012
Hear that, content marketers? That is the sound of inevitability. It’s the sound of you creating a Google+ page for your business and working diligently to build up a network there with content, conversation, and the occasional cat photo. Goodbye … free time. Shameless (yet eerily fitting) references to Agent Smith of The Matrix aside, [...]