Thesis Makes WordPress Way Better (Again)
by Brian Clark on April 7, 2010
There’s a new version of Thesis out, and this is one of the best updates in quite a while. And yet there are a lot of new Copyblogger subscribers who might use WordPress, but might not really “get” what this Thesis thing is all about.
So in this post I’ll share with you why Thesis makes WordPress way better, and then let you know what’s brand new in Thesis 1.7. Ready?
The lowdown on the Thesis Theme for WordPress
First of all, Thesis is the flagship product of DIY Themes, a company I own together with Chris Pearson. He’s the design and code genius, I’m the rapper.
Thesis powers Copyblogger and many other high-traffic sites, but it’s more accurate to call it a code and design framework rather than a theme. Basically, Thesis is software that delivers rock-solid SEO website code, plus unprecedented design flexibility for WordPress — without requiring the novice user to code anything.
For sophisticated users, Thesis is a search-optimized development framework that allows designers and web developers to build sites better and faster than ever before. Let’s take a look at the three elements that have made Thesis the leading choice among online publishers and designers.
* SEO
Search legend Danny Sullivan, Google’s Matt Cutts, and Microsoft search engineer Jeremiah Andrick all use Thesis for their sites. So does search and affiliate marketing entrepreneur Rae Hoffman, SEO guru Michael Gray, and online conversion experts Bryan and Jeffrey Eisenberg. Let’s not forget top bloggers Chris Brogan and Robert Scoble, web-hosting entrepreneur Scott Beale, adorable-image destination Cute Overload, and thousands of others.
To find out why the Thesis approach to site code results in maximum search engine crawlibility, watch this quick video I put together or check out this page for general information about Thesis.
* Design Flexibility
With most WordPress themes, you’re stuck with the basic look and feel that the theme designer decided on. With Thesis, you can:
- choose between 1, 2, or 3 column layouts
- select the size of each column
- alter font types and sizes
- produce a magazine-style layout
- display rotating multimedia, thumbnails images, and teasers
- change colors throughout the theme without code
- create killer navigation menus
. . . and lots more. And no matter how you configure it, Thesis has some of the best typography you’ve seen.
Again, watch this video for an overview, and then dive into the four demo videos listed below the general video to see what Thesis can do, or check out this page for general information about Thesis.
* Support
Even with everything Thesis makes easier, we know people don’t want to be hung out to dry. Our support forums have evolved into a truly supportive community of over 21,000 of your fellow webmasters and bloggers. You’ll have help from DIY Themes support professionals, Thesis Certified Designers, and tons of your peers who simply enjoy lending a helping hand.
Plus, we’ve just added step-by-step installation and upgrade videos. Now it’s quicker and easier than ever to get started with Thesis 1.7.
What’s new in Thesis 1.7?
For all the sparkly new features added in Thesis 1.7, click here. And we’re not done yet . . . upcoming releases will change the face of the WordPress theme market once again.
But don’t think you have to wait. Our current pricing provides all Thesis customers with every future update and unlimited access to support . . . so you can get started with Thesis today and never miss out on what’s coming next.
Check out Thesis from top to bottom:
About the Author: Brian Clark is founder of Copyblogger and wants you to know that Thesis + Scribe = SEO Made Simple. Get more from Brian on Twitter.
